Internet to drive insurance sales of up to Rs 4 lakh cr annually: Survey

The internet will help drive insurance sales of up to Rs 4 lakh crore annually in about five years as customers in non-metro cities and youngsters buy more policies online than anticipated, a survey shows.

“Our studies indicate that the internet will influence Rs 3 lakh crore-4 lakh crore worth of insurance sales in India by 2020,” said Vikas Agnihotri, industry director at Google India, which conducted a joint survey with private non-life insurer ICICI Lombard.

Read more at http://articles.economictimes.indiatimes.com/2015-05-13/news/62124059_1_insurance-sales-4-lakh-cr-life-insurance

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